An ad made with Impeccably Good Taste. 

To help launch the new brand for pioneering pie makers Dickinson and Morris, our film team created a 30" TV spot that brought a heritage brand, who have been in business for over 170 years, to a new and younger audience with a vibrant and eccentric style. 

The ad was centred on bringing the brand to life by creating a world that personified the boldness of their character and focused on what made them unique, their taste.

This was achieved by building three distinct environments specific to the product range, where we built memorability with flavour cues, sumptuous close-ups and provocative reactions that emphasised the desire and overall irresistibility.